Creative
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David Patton: why layered creativity is the future of (human-led) AI
Scroll through social media today and you’ll see a flood of AI-generated mush – slick, shiny images and motion clips…
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Morrisons and M&S try different spins on Christmas
Morrisons still has its own farms (it seems) and therefore a whole food chain all to itself. Which is a…
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Argos buys into Connie and Trevor
What do you make of Argos’ Connie and Trevor, two rather sinister, nay spooky, characters who put people right about…
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Asda and Sainsbury’s kick off a challenging UK Christmas
The big supermarket guns are already out for Christmas, a funny old one in the UK as Westminster’s version of…
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Omnicom still dithering over DDB merger
Much hot air is being expended on the likelihood (or not) of Omnicom’s DDB brand being “retired” as part of…
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Crisis time at WPP as Q3 revenue drains away
WPP is now in the intensive care ward with new head surgeon CEO Cindy Rose announcing a strategic review following…
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Marketing Society names top UK brands
The UK Marketing society has revealed its shortlist for 2025 Brand of the Year and they all deserve a mention…
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Amazon thinks we need a recent past reminder at Christmas
Advertisers and agencies tie themselves in all kinds of knots each Christmas – this year, it seems, both Asda and…
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Not so ‘Short n’ Sweet’ – Johnnie Walker and Sabrina Carpenter
The world’s brand owners seem to lose their bearings from time to time (Mollie-Mae for Unilever anyone?) Diageo, home to…
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