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Bullish Moneysupermarket moves media to UM

Interpublic’s UM has won one of the UK’s bigger media accounts, Moneysupermarket group whose brands also include Martin Lewis’ MoneySavingExpert and Quidco. UM beat Publicis Groupe’s Starcom, WPP’s Wavemaker and Goodstuff in a pitch managed by Aperto. Former media agency ...

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Duolingo launches Japan’s Museum of Wonky English

Language learning companies have spawned some funny ads over the years – mistranslations/misunderstandings seem to hit a reliable funny bone, often involving a rampant senorita happening on a bemused if happy tourist, for some unaccountable reason. Now US-based Duolingo has ...

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Morrisons for Leo Burnett, Brooklyn Brothers lines up redundancies

It’s going to be a rough old Christmas for some agencies as they head into a distinctly unpromising 2023 and Publicis.Poke, the somewhat unconvincing amalgam of Publicis with Poke and Arc within Publicis Groupe, has lost its flagship account Morrisons ...

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Asda, Amazon, Aldi and M&S top System1’s latest Christmas ad winners

System1, which claims to measure the emotional impact of ads and therefore their long term effectiveness, has produced its latest list of Christmas winners (bearing in mind that it’s not actually December yet.) This year 16 ads scored five or ...

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An alternative view of Declan Rice’s CALM performance

Charity CALM (Campaign Against Living Miserably) which tries to help suicidal people swept the board at the recent Campaign Big Awards with agency adam&eveDDB. AMV BBDO has added its firepower to the cause with this interesting effort featuring footballer Declan ...

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Chevrolet attacks the tear ducts with Mrs Hayes’ 1957 Chevy

Here’s another epic tear-jerker, hard on the heels of Fred & Farid. This time it’s Mrs Hayes, her family, loved ones and a kindly neighbour for Chevrolet, overcoming a past-its-best 1957 Chevy with a boot full of Christmas shopping. By ...

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