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Syzygy CEO Ita Murphy: how brain training helps win pitches

While predictions abound about what’s coming our way in 2020, one thing is for certain: another year of regular pitches and account reviews. Setting aside the business uncertainty caused by clients repitching, we all know that the pitch is the ...

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Romantic dreamers encounter a twist in French lottery ad

Paris agency Romance lives up to its name with this rather poetic ad for new client, the EuroMillions lottery. Romance (part of Omnicom’s DDB) won the business after a pitch that involved Paris’ top tier of agencies: incumbent BETC, Rosapark ...

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Talon appoints Imran Elahi as first head of digital

Independent Out of Home specialist Talon Outdoor has appointed Imran Elahi to the newly created role of head of digital. Elahi is charged with driving digital OOH innovation alongside Talon’s Strategy and Transformation teams. Elahi (left) has more than ten ...

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Publicis Sapient lures top creative Wharton from AKQA

Who are the creative movers and shakers in the shiny new world of digital transformation? Publicis Sapient (they seem to have dispensed with the dot in between) thinks Ian Wharton from AKQA is one, he’s just been appointed its new ...

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Adidas tiptoes onto Nike territory in new TBWA effort

More (largely) meaningless communication: Adidas telling us that we can deal with stress by running, courtesy of TBWA. It helps us “reconnect,” it seems. Although reconnect with what isn’t specified. Can see how Nike owns running (helps you run a ...

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HSBC rams home its island message – but what is it?

HSBC (Hong Kong and Shanghai Bank Corporation as was) has been telling us Brits that “we are not an island” for a while now, even though we clearly live on one. It’s back with a new Wunderman Thompson effort fronted ...

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Doritos heads west and ‘Whassup’ set for Super Bowl return

Do teaser ads work? Here’s an enigmatic effort from Super Bowl regular Doritos featuring Sam Elliott and Lil Nas X (no, me neither). Does Doritos merit such drama? May do if Goodby is on the case. And Budweiser is reprising ...

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How to become UK Agency of the Year in 2020

Campaign has announced its list for UK agency of the year in 2019, to be announced in March. It’s AMV BBDO, adam&eveDDB (our choice back in December 2019), Lucky Generals, McCann, Mother, The&Partnership, Uncommon and VCCP. T&P was our runner-up ...

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David Miami unveils Budweiser Super Bowl bid

Fewer Super Bowl ads seem to have surfaced early this year (after all if you’re spending $5m on thirty seconds it may as well be a premiere.) Budweiser, a Super Bowl regular, has probably spent rather more on this and ...

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