Analysis
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MAA blast from the past: John Smith’s/Peter Kay
John Smith’s has sired innumerable outstanding ads, beginning at John Webster’s BMP. But, in the 2000s, it landed at TBWA…
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The Gate’s Florence Holmes: how crisis advertising can make us less WEIRD
Jonathan Haidt thinks everyone who grew up in the UK is weird. That is, we see the world through the…
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Grey London’s Jess Smith: now’s the time for brands to deliver true meaning
A study in early 2019 found that 77% of brands sold across Europe could disappear tomorrow and people would not…
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Ada analysis shows UK traffic volumes steadily increasing during week 5 of COVID-19 lockdown
Latest data from Ada, Talon’s proprietary Out of Home data management platform, shows that traffic across the UK is slowly…
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Arif Miah of mud orange: can we, for a moment, stop talking about diversity numbers?
The latest IPA report finds that BAME staff in agencies have dropped to 13.7%. This low proportion doesn’t surprise me…
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Best Covid-19 ads in April 2020 – Dove and St Luke’s
Commercial advertising in April 2020 pretty much ground to a halt (with some exceptions): what work there was was Covid-19.…
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Graham Fink: my MAA blast from the past – Federal Express
The UK was producing some brilliant creative work in the early 80s, but on the other side of the pond…
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Giles Keeble: why we need more than product advertising
“If the client still proves refractory/Show a picture of the factory. Only in the gravest cases/Should you show the client’s…
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MAA blast from the past: Toblerone’s triangular bees
Back in the day there was a UK agency Allen Brady & Marsh that, fairly briefly, swept all before it…
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