Agencies

You & Mr Jones rebrands as The Brandtech Group

David Jones’ You & Mr Jones is rebranding to The Brandtech Group, signalling its growth from a start-up six years ago to a group with about $500m in revenue and more than 5,000 employees. Jones, a former CEO of Havas, ...

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City fund manager Smith blasts Unilever for putting purpose above profit

Purpose may be taking over marketing but it doesn’t have quite so many fans in the financial world. Fund manager Terry Smith, founder of Fundsmith Equity Fund and a big investor in Unilever, says: “Unilever seems to be labouring under ...

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Dentsu’s Clark raids Accenture for new COO

Dentsu International boss Wendy Clark has hired Nnenna Ilomechina as global chief operating officer, effectively her number two, from Accenture Strategy. Ilomechina succeeds Neil Gissler who is retiring. Ilomechina (above) is charged with business transformation (as you are these days) ...

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Don’t play the pitch game, says Sorrell, “land and expand”

Sir Martin Sorrell doesn’t have too much in common with messrs Bartle, Bogle and Hegarty, the trio who, when they set up BBH in 1982, announced they weren’t going to undertake creative pitches. Lots of agencies have said this at ...

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New Year creative: Getir and Patak’s

Hardly blockbusters it’s true, but interesting in their own ways. Getir is a Turkish-owned quick delivery company, currently in London – which may account for the name, no it’s not cockney for ‘Get ‘ere.’ And the company is sponsoring London ...

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AMV creative chief Alex Grieve in shock switch to BBH

AMV BBDO, for years the UK’s biggest agency by billings, has gone through a roller coaster last couple of years with the departure of CEO Sarah Douglas and the loss of big accounts Asda and BT while at the same ...

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MAA blast from the past: Hamlet Extra Mild and the elusive horse condom

Droga5’s David Kolbusz bemoaned the (relative) absence of funny ads trying to sell at a Campaign breakfast, pointing to the remorseless tide of “purpose.” Another reason being that humour doesn’t play that well with awards juries. Hamlet, of course, is ...

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