Agencies
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WPP and Publicis at loggerheads in data wars
Unusually for a company preparing to change its leader, WPP has been on the front foot recently in the PR…
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Gabriel Garcia and Felipe Sampaio of Hijinks: our Top Tips for Cannes
It’s hard to truly know what will and won’t score big at Cannes. Every year brings just as many surprises…
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Now Beckham is playing for Nespresso
Sure that somebody somewhere is writing a PHD on David Beckham and why no brand likes to be without one.…
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Apple wins prize for privacy ad
This ad from Apple won the US AICP (Association if Independent Commercial Producers) top award, directed by Ivan Zacharias of…
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MAA Ad of the Week: Beats by Dre from Homeground
As AI invades creative (along with everything else, Meta is promising a cradle to grave AI product next year) cool,…
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Waitrose launches summer campaign but should it do more?
Waitrose is a big opportunity for Wonderhood Studios which narrowly lost out to Saatchi & Saatchi for the combined John…
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Mother tunes into world’s biggest asset manager
Perhaps the most important task for any creative agency is to find clients with lots of money. So many press…
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Gareth Collins of Luckybeard picks his (brand experience) Desert Island Ads
In a time of infinite choice and limited attention, how a brand shows up at every touchpoint matters more than…
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WPP unveils better mousetrap AI solution Open Intelligence
WPP is certainly giving this AI business its best shot, launching Open Intelligence, which it dubs the advertising industry’s “first…
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