Agencies
-
WPP’s Ezekiel returns to Publicis – does this mean Coca-Cola account is under siege?
Must have been an interesting encounter between Laurent Ezekiel, WPP CMO and CEO/architect of WPP’s bespoke Coca-Cola agency Open X…
Read More » -
Amazon returns to its roots with books epic
Amazon is the world’s biggest advertiser, a growing media platform and the world’s biggest bookseller (where its business started online.)…
Read More » -
McCann creative supremo and all-round polymath Barry Day dies at 91
Barry Day, creative chief of McCann London (when it was McCann-Erickson and the biggest creative network around) has died aged…
Read More » -
IPG holds it together as protracted merger with Omnicom draws closer
IPG is pretty much holding it together as it waits to complete its merger with Omnicom, reporting a 3.5% decline…
Read More » -
Lucozade switches from adam&eveDDB to social
Adam&eveDDB must be getting rather fed up with this. As if creative agencies as a group didn’t have enough on…
Read More » -
Less is much more for Häagen-Dazs and BBH
BBH is working on a global campaign for Häagen-Dazs in 2026 but, in the meantime, it’s taking advantage of an…
Read More » -
MSQ buys two production businesses for M3 Labs
Marcoms group MSQ has bought London-based Precious and Wooshii to boost its M3 Labs production business. M3 also includes creative…
Read More » -
Could Publicis Groupe rival Accenture for WPP?
Publicis Groupe is now worth about five times WPP (£20bn over £4bn) and set to rival Omnicom/IPG when that merger…
Read More » -
MAA Ad of the Week: Axe from Lola MullenLowe
You see one and suddenly they’re everywhere. Ladies of a certain vintage with rather younger men seem to be a…
Read More »