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Advertisers
Red Bull hymns 20 years in F1 – but timing leaves something to be desired..
Few brands have profited more mightily from sport than energy drink Red Bull and what’s now called Oracle Red Bull…
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M&C boosts new NHS pharmacy service
M&C Saatchi still seems to have a pretty iron grip on government and government-related business, long after the era when…
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Advertisers
Are the UK’s big banks ganging up on Nationwide over Dominic West ad campaign?
So who are the 273 people who, at the end of last week, had complained to the UK’s Advertising Standards…
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Advertisers
MAA Ad of the Week: Sky Tennis Out of Home
New channel Sky Tennis began with an homage to Sony Bravia’s epic ‘bouncy balls‘ ad from Fallon all those years…
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Advertisers
WPP’s Jo Bacon takes the UK reins at M&C Saatchi
M&C Saatchi has poached WPP executive Jo Bacon as its new UK CEO. Bacon, former Unilever lead at WPP’s Ogilvy,…
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Advertisers
Dentsu tumbles in 2023
Japanese ad giant dentsu has confirmed a pretty grim 2023 posting a slight revenue increase (0.7%) but organic revenue falling…
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Ad Tech
Sainsbury’s boosts in-house agency Zest with hiring spree
Sainsbury’s is expanding its in-house creative and production agency Zest and is looking to fill over 30 new jobs. The…
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Advertisers
IKEA goes global with McCann debut – cranking up or dumbing down?
IKEA caused a surprise when it appointed McCann as its first global agency after years of managing perfectly well with…
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USA Today’s top Super Bowl ads: advertising meets celeb-driven branded content?
Hardly a vintage Super Bowl as far as the ads were concerned (although the game was pretty good with a…
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