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Advertisers
Orange wins another medal – this time for the Paralympics
Orange has done pretty well out of this Olympic summer so far, not least with agency Marcel landing a shedload…
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News
Beano Brain: YouTube is Gen Alpha’s coolest brand
YouTube has leapfrogged Netflix to regain its number one crown in the 100 Coolest Brands for Kids & Teens according…
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News
Joint MD Lou Fielding picks her Desert Island Ads
Ok, so I’m stuck on a deserted island. I’m really hoping I’m not in some sort of ‘Triangle of Sadness’…
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Advertisers
Musk 1 Advertisers 0 – WFA winds up GARM in face of X court action
That didn’t take long did it? The World Federation of Advertisers is winding up its Global Alliance for Responsible Media…
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Advertisers
MAA Ad of the Week: Teamwork.com on pesky clients
Clients are taking a battering this week with X’s Elon Musk on their tail over their choices of media. They…
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Advertisers
Atlético de Madrid waves flag for divine assistance as new season beckons
Even while most of us are watching the Olympics, football is around the corner with fans across the world hoping…
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Ad Tech
Google accused of breaking own ad rules with Meta YouTube campaign
Google can hardly stop making money however hard it tries. Its recent history boasts a series of own goals, notably…
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Advertisers
Now Musk sues advertiser body for boycotting X
It’s no surprise to see Elon Musk supporting Donald Trump, the two seem to inhabit parallel universes mostly of their…
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Ad Tech
WPP falls back in H1 2024, sells FGS Global for £604m
The good news for WPP as it reports its half year 2024 figures is that it’s banking £604m after tax…
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