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Jury is still out on ambitious Stagwell after Q1 numbers
Is Stagwell a real challenger to the bigger ad holding companies? As usual CEO Mark Penn cast recent events in…
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Ovo enters ‘power struggle’ with gas rivals
Yesterday we had British Gas with its furry ‘things’ courtesy of T&Pm and today it’s challenger brand Ovo Energy’s turn…
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Can we learn to love British Gas for its furry ‘things?’
Energy companies are like banks, they make more money when customers face higher prices (widening differentials) so they’re not exactly…
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MAA Ad of the Week: PG Tips ‘At Home with Monkey’ from New Commercial Arts
Reality shows dominate the airwaves (even the streamers are at it now) although we all know they’re as scripted as…
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WPP starts GroupM lay-offs as HR hit teams move in
The media agency pogroms have begun: not, as expected a while back, at merging Omnicom/IPG but WPP’s GroupM. Adweek reports…
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WPP’s David wins IKEA US
IKEA has given its UK creative business to Ogilvy offshoot David with DDB’s Alma winning multicultural, a big sector for…
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Lacoste swims against Nike tide in new global campaign
The tennis season is getting into gear – Britain, or at least its media goes mad for two weeks at…
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PG Tips enters the tea culture wars with NCA
“Live Life one tea at a time” is New Commercial Arts’ debut line for PG Tips, the famed UK brand…
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WPP Media ‘sunsets’ its big agencies
Here’s a new one in the mealy-mouthed vocabulary of today’s management: ‘sunsetting.’ This is what’s going to happen to WPP’s…
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