Author Archives: Partner Content

This is partner content editorial and the author’s views are entirely their own and may not reflect the views of More About Advertising.

#PrideMatters: challenging stereotypes through media – a personal perspective from Talon’s Jonathan Everaere

How being inquisitive and inspired by the Pride in London movement led one executive to seize an opportunity to help shape this year’s campaign and place community and real people at its heart. Hello, I’m Jon, and two years ago ...

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What’s in a name? Understanding the domain registration process

Are you hoping to break the doldrums of a 9-to-5 schedule in favour of an online business? It is no surprise that countless entrepreneurs are now embracing such a lifestyle. It is estimated that more than 140,000 websites are registered ...

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Talon Outdoor: automation and the ‘P’ word in OOH – how collaborative, data-led strategies can grow the medium

Eric Newnham, CEO of Talon, reflects on the recent FEPE Congress for the global out of home industry where he spoke about how automation is driving change for the better in OOH. Digitisation and technology are having a transformational impact ...

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Talon Outdoor: inspiring regional audiences with a smarter take on Out of Home and the urban landscape

By Nick Mawditt OOH and smart cities are joined in their ability to generate inspirational new spaces that are data-driven and reflect a smarter and tech-savvy consumer world. Our recent Talon Inspire event programme took us to Birmingham, Manchester, Newcastle ...

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Seven ways you are killing your ecommerce sales

By Sarah Saker There are so many ecommerce sites out there, yours needs to stand out from the rest for you to make money using it. However, you don’t want it to stand out for the wrong reasons. Many ecommerce ...

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