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George Parker: think small and think up north
Readers of both MoreAboutAdvertising and AdScam will be more than familiar with my ongoing obsession with how the BDHC’s (Big…
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George Parker: some of the ad stars that didn’t shine
Reading in MAA that Mother’s new campaign for Sky will continue to feature Idris Elba, I felt driven to burden…
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George Parker: bring back the birds!
On the subject of big brand travails including Kraft Heinz which we covered yesterday, George Parker of Adscam fame reminds…
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George Parker: the unvarnished (and newly bionic) solution for the ad business
So, I just spent four days in hospital being transformed into the Bionic Man. (Having a Pacemaker installed in my…
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George Parker: what good is a new name or logo?
I’ve been in the ad biz since Genghis Khan invented the USP. So, consequently, I’ve been around the track a…
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George Parker: how I played and lost the P&G numbers game
News in last week’s Ad Age that that Procter & Gamble is reorganizing its management structure to get greater efficiencies…
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George Parker: listen dude, Bob Hoffman’s new book on advertising is…awesome
As you would expect from my fellow curmudgeon, Bob Hoffman’s new book, “Laughing @ Advertising,” is a scathing indictment of…
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George Parker: Steve Jobs, the not-so-family man
This week sees the publication of “Small Fry,” the tell-all book by Steve Jobs’ first daughter, Lisa, and her less…
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Adscam’s George Parker: my Top Tip for Cannes – and some candidates for the tip
To Cannes or not to Cannes In his infinite wisdom Stephen has asked me, along with others, If I can…
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