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Toxic masculinity fuels dangerous driving in French road safety campaign
Men account for eight out of ten road deaths in France, mainly thanks to toxic masculinity behind the wheel, according…
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Call yourself a rock star at work? Five real life rock stars think otherwise, in Workday’s Super Bowl ad
Ozzy Osbourne, Billy Idol, Joan Jett, Kiss’s Paul Stanley, and blues guitarist Gary Clark Jr all star in the first…
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Agencies
Dentsu hires Grammy-winning DJ and adman to head new entertainment division
Dentsu Creative has launched an entertainment division and has recruited Juan Woodbury – who this week won a Grammy for…
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Super Bowl ad budgets hold up as the ‘teaser’ spots pile up
The 2023 Super Bowl ads are once again teeming with big-name US celebrities, but as usual many of the commercials…
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Saga Holidays keeps the over 50s moving in new VCCP ad
While the government is busy trying to persuade the over 50s to keep working, Saga Holidays has a much more…
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Publicis Groupe ‘takes its own medicine’ and pays for Super Bowl slot to air new Cancer Pledge film
A Super Bowl ad is a big statement for any brand, which makes it all the more remarkable that Publicis…
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Wonderhood gets the HRH Princess of Wales seal of approval for early childhood campaign
Wonderhood Studios have been moving in exalted circles: last year, HRH the Princess of Wales became a client when the…
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All you need is a heart-shaped crisp: #LoveFromWalkers offers £100k reward
Here’s a Valentine’s-themed campaign that replaces sentimentality with a bit of fun and some cold hard cash. Walkers is giving…
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Burberry ad shocks with a double mastectomy for Valentine’s Day
Fashion brands love to be provocative, and perhaps Burberry has had enough of creating beautiful, award-winning ads like last year’s…
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