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News
Sweet dreams for Simba mattresses and Channel 5
Simba, which calls itself a “Sleep technology company,” recently renewed its sponsorship with Channel 5, and a new set of…
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C4’s Lynsey Atkin launches new start-up, Baby Teeth
Lynsey Atkin, who made her name as ECD at 4Creative, has teamed up with Chris Watling, MD of top production…
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Lucky Generals brings swagger to Rubicon juice
Twenty seconds of flamboyant absurdity is all it takes to showcase the appeal of a Rubicon juice in this series…
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BBC Creative has the secret to lasting love, and it’s on the iPlayer
“Love, laughter and happily ever after” is an age-old trope that BBC Creative is using to promote the broadcaster’s full…
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Africa Creative and Vivo tackle ‘toxic’ smartphone addiction
This clever campaign characterizes mobile phones as a needy, controlling presence in our lives. It’s spot-on and just a little…
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Heineken and the industry’s love-hate relationship with social media
Cannes Lions has released its speaker schedule and the whole week is packed with creator events, one of which is…
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Andrew Scott is ‘Quite the find’ for Mother’s Run Deep
Mother’s Run Deep leans into the entertainment side of its “sports and entertainment” remit with a new film for Redbreast…
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It’s time for some new age thinking: IPA tackles youth bias in agencies
Apart from maybe the boss, agencies tend to be full of young people. It’s nothing new, but it’s still worth…
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