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Advertisers
Nestlé awards pan European media to bespoke WPP agency, OpenMind
WPP has emerged victorious from a nine month pitch for Nestle’s pan European media account, which was also contested by…
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Creative
Domino’s: a footballer will do anything for a half-time pizza
VCCP’s latest instalment in the long-running “Domino-oh-hoo-hoo” campaign is a football-themed ad based on a media placement idea that came…
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Advertisers
Uncommon’s disastrous ads tell the brand story for Hiscox insurance
Uncommon and Total Media won insurance company Hiscox in July, and their first campaign is built around the kind of…
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Agencies
Dentsu’s James Morris joins Publicis EMEA as CEO creative transformation
Publicis Groupe has created a new EMEA role – CEO of creative transformation – and appointed James Morris to take…
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Advertisers
Heineken exposes sexist football fans in social media experiment
Sexism in football is not limited to the unwanted kisses of Spanish World Cup winning coach Luis Rubiales, as Heineken’s…
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News
What drives trust in advertising? That depends on your world view says new AA study
The UK public’s trust in advertising is driven by engaging creativity, while ad bombardment sends trust plummeting. So far so…
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Advertisers
ITV’s new dating show ‘My Mum Your Dad’ scores with midlife advertisers
JD Williams has a long term partnership with My Mum Your Dad presenter Davina McCall, so the brand’s sponsorship of…
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Advertisers
Vaping kills: ASA takes down four TikTok e-cigarette campaigns
TikTok creator Izzi Alice Mitchell once posted that her parents were more furious about her vaping than they were about…
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Advertisers
Les Misérables? Sponsor O2 shows Rugby fans living in hope
England’s chances in the Rugby World Cup, kicking off in France this weekend, look to be pretty dismal, but fans…
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