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Advertisers
MAA Ad of the Week: TK Maxx from W+K London
Wieden + Kennedy’s work for TK Maxx has been consistently strong, bringing a vibrancy to the brand by reflecting the…
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Agencies
Science and emotion combine in Anomaly’s campaign for Cancer Research UK
Cancer Research UK wants us to hear some good news about its work, so Anomaly’s new campaign focuses on the…
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Advertisers
Printers are now ‘The Stuff of Life’ in new Canon campaign
It tells us something when Canon is advertising not cameras but printers. What used to be an office product is…
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Agencies
Ete Davis steps up at Dentsu Creative as CEO Morris departs
Dentsu Creative’s EMEA CEO James Morris has quit the business and will take up a new role in early 2024.…
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Creative
4creative sends cake components to a sticky destiny in ‘Bake Off’ trailer
A new season of enduringly popular show The Great British Bake Off hardly needs a promo, but Channel 4 wanted…
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Agencies
VCCP and Snap Ldn ‘Give a shift’ about recruiting nurses and carers
Florence is an app that helps social care managers connect with nurses, carers and support staff when they have shifts…
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Advertisers
Ikea’s Oxford Street store is in the bag thanks to Mother London
It’s going to be another year until Ikea Oxford Circus is open, but work has finally started on the store…
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Advertisers
Even Apple can use the charms of a cute, helpless puppy to sell the brand
Apple’s ‘The Greatest’ won a Grand Prix at Cannes with a film paying tribute to users with disabilities. Now “The…
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Advertisers
AB InBev, EE and Boots all fall foul of the ASA. Is it that hard to get it right?
This weeks ASA rulings are out and some big brands are in disgrace. A colourful cartoon TV ad for AB…
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