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Advertisers
Olivia Colman’s stolen happy ending for Alzheimer’s Research UK
The impact of Alzheimer’s is a difficult story to tell but this spot from Above + Beyond, made in the…
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Advertisers
Lucky Generals goes big on independence for Guardian’s European launch
The Guardian’s first big advertising push in four years is surprisingly light on encouraging the reader donations that help keep…
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Advertisers
Havas lands fossil fuel giant Shell’s global media business
Fossil fuels might be out of favour but Havas Media will no doubt be celebrating its global Shell win after…
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Advertisers
Nestlé awards pan European media to bespoke WPP agency, OpenMind
WPP has emerged victorious from a nine month pitch for Nestle’s pan European media account, which was also contested by…
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Creative
Domino’s: a footballer will do anything for a half-time pizza
VCCP’s latest instalment in the long-running “Domino-oh-hoo-hoo” campaign is a football-themed ad based on a media placement idea that came…
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Advertisers
Uncommon’s disastrous ads tell the brand story for Hiscox insurance
Uncommon and Total Media won insurance company Hiscox in July, and their first campaign is built around the kind of…
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Agencies
Dentsu’s James Morris joins Publicis EMEA as CEO creative transformation
Publicis Groupe has created a new EMEA role – CEO of creative transformation – and appointed James Morris to take…
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Advertisers
Heineken exposes sexist football fans in social media experiment
Sexism in football is not limited to the unwanted kisses of Spanish World Cup winning coach Luis Rubiales, as Heineken’s…
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News
What drives trust in advertising? That depends on your world view says new AA study
The UK public’s trust in advertising is driven by engaging creativity, while ad bombardment sends trust plummeting. So far so…
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