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Agencies
Mother poaches TBWA’s Alex Morris-Platt as its first chief people officer
Talent procurement has become a challenge for the ad industry, even for MAA’s 2023 agency of the year, Mother London.…
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Advertisers
Gut is the MAA 2023 International Agency of the year
Three Grand Prix and 35 Lions don’t lie: Gut has been the standout success story on the global stage in…
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Advertisers
Forget Elf on the Shelf. Here’s the ‘Koala on the Walla’
Like Halloween, Christmas is getting Americanised all over the world. Elf on a Shelf is everywhere this year, but Outback…
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Agencies
MAA Agency of the Year: the first contender is Leo Burnett
With CEO Charlie Rudd and CCO Chaka Sobhani at the helm, Leo Burnett outpaced most of its rivals this year…
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Agencies
The Christmas dinner you don’t see in the ads, by Wonderhood
Soup Kitchen London wants to drive donations to fund its annual Christmas dinner for homeless people, and agency Wonderhood Studios…
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Advertisers
Enough with AI (artificial intimacy) says Brazilian retailer at Christmas
It’s a familiar plea – “put your phones down” – but Brazilian retailer O Boticário takes it to a new…
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Advertisers
Exposure wins Hendricks global ‘cultural’ agency of record status
Hendricks, a familiar gin brand that isn’t well known for its advertising, has has just appointed agency Exposure as its…
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Advertisers
WhatsApp works with Dentsu to drive brand and business use
Meta wants to monetise WhatsApp and has brought Dentsu to help, starting with its WhatsApp Business service. Dentsu’s technology arm,…
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Advertisers
Joint gets a workout with new client, Joe Wicks
Joe Wicks, the man who got Britain moving thanks to his daily “PE with Joe” YouTube workouts during the pandemic…
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