-
Agencies
Andrew Robertson moves to chairman at BBDO Worldwide
After nearly 30 years at BBDO and 23 years in the US, former AMV BBDO CEO Andrew Robertson has become…
Read More » -
Advertisers
Martha Stewart interns for Fiverr in new transatlantic campaign
She spent five months in prison for obstruction of justice and most recently caused a stir when she posed in…
Read More » -
Advertisers
Mother takes M&S back to school with durability message
Outside of the flagship Christmas campaign, working for a retailer like M&S can be quite a grind for an agency.…
Read More » -
Advertisers
Primark and VCCP launch first US brand campaign
With an ambition to open 60 stores in the US, Primark is asking American consumers to “fall in love” with…
Read More » -
Analysis
Paris 2024: has there ever been a better example of putting a $ value on a feeling?
So much of branding is tied up in the intangible, irrational emotions that drive preference and purchase. At Landor we…
Read More » -
Advertisers
Rightmove and Neverland launch sponsorship of ITV’s ‘The Voice’
As autumn approaches, TV reality shows will be back in force. Strictly is already announcing its line-up of contestants, and…
Read More » -
Advertisers
New world records we don’t want to break: WWF gets sporting
The climate crisis can just become a background noise if we’re not careful but this WWF spot, timed to coincide…
Read More » -
Advertisers
Uncommon and Quaker Oats serve up porridge for Team GB
The excellent chocolate muffins at the Olympic village in Paris have been a viral sensation, but Team GB don’t want…
Read More » -
Advertisers
Ikea finds its feet in Mother’s new click-and-collect campaign
Swedish retailer Ikea is finally getting its act together on home delivery, and you can now pick up orders from…
Read More »