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News
MAA Ads of the Year: Ikea from Mother
Mother’s 2025 work for Ikea has been lower key than some of its bigger TV and cinema campaigns of recent…
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News
Staysure puts the over 50s clichés ‘where the sun don’t shine’
Over-50s insurer Staysure is going big on Boxing Day with a new campaign that ditches the retirement tropes and instead…
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News
Jaguar Land Rover enters ‘period of exclusivity’ with WPP
It’s been one of the biggest (and longest) creative pitches of the year, but it looks like WPP has emerged…
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News
Hanni Randell-Bateman of Wolff Olins: my creative highlight of 2025
The music industry has been feeling a bit… middling. Safe bet after safe bet. Albums engineered for playlist slots, polite…
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News
Renault Clio ramps up the sex appeal with mythic goddess
The innocent Nicole, who used to be the face of the Renault Clio under the watchful eye of her “papa”,…
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News
T&P wins The Gym Group and launches first campaign
It’s nearly January, and every any self-respecting gym is on a mission to capture all those people making new year…
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News
Nike brings the energy back to football in new AFCON campaign
When the combined forces of FIFA and President Trump are treating football as not much more than a money-making exercise,…
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News
Grey poaches new CEO from Ogilvy in WPP reshuffle
WPP is moving Ogilvy’s EMEA MD for clients, Jai Kotecha – who has a background in the social and influencer…
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MAA Agency of the Year 2025: VCCP
In a year of turmoil for the industry, VCCP has kept its head down and its spirits up, getting on…
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