Seemingly from nowhere ads for cryptocurrencies have emerged as a major ad segment and here’s another from FTX, a Bahama-based crypto-exchange with a US offshoot, from DentsuMB.
This has veteran comedy writer Larry David (Seinfeld, Curb Your Enthusiasm) taking a turn through history (another big current ad trend) to try to explain the bewildering present. Good job the ancients are out of copyright.
https://www.youtube.com/watch?v=BH5-rSxilxo&t=1s
Yet another trend is signing up celebrity oldies to be baffled/amazed by technology – as in Arnold Schwarzenegger for BMW electric cars. Nice work if you can get it.
The future or the biggest con in history?
OK from DentsuMD, although shouty ads tend to have a short shelf life.
MAA creative scale: 6.
