Good to see that Droga5 on both sides of the Atlantic is doing its bit to oil the wheels of commerce in these straightened times.
So from London we have its debut work for Barclaycard, first up by showing how easy it is to pay for “healing crystals” from real-life business (really) The Crystal Barn.
Then from New York for this for a natty app that turns unwanted possessions instantly into dollars.
Both very D5, straight to the point and they don’t forget they’re selling.
UK Crystal Barn: MAA creative scale: 6.
US Letgo (there’s a series): 7.