Been a bit short of Santas and reindeers this Christmas (and we still miss Marks & Spencer’s Mrs Claus) but McDonald’s and Leo Burnett ride to the rescue with “reindeer treats” (no, not a reindeer burger), a welcome break from all those mince pies for Santa’s helpers.
Apparently they essayed the same theme last year although it hasn’t lodged in the memory.
School of Coca-Cola Christmas advertising with a trademark twist.
MAA creative scale: 6.5.
