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What Jerry Seinfeld thinks of advertising
Comedian Jerry Seinfeld won a CLIO for something or other the other day (guess that was the only way they could ensure he turned up and made a speech).
These honorary awards are truly ludicrous – Cannes now has ‘Lion of St Mark’ annual award for hoary old admen.
The Lion of St Mark (left) resides in the Piazza di San Marco in Venice, the city where the awards used to be held (a much more attractive venue than Cannes but the Italian customs kept impounding the films until bribes were paid). They no longer are, of course, so even the name is daft. But at least they’re admen, unlike Jerry.
So Jerry told his admiring audience a few home truths about the business at the awards.