Tag Archives: über

It’s been a good week for WPP’s giant media operation GroupM: MediaCom has won Uber globally to top off Wavemaker’s win of Pernod Ricard in the US. The global media market is coming back to life as big advertisers navigate ...

21st century tech is a wonderful thing for early stage investors and – sometimes – consumers but it seems to becoming increasingly difficult to make money out of it. Ride hailing giant Uber is laying off 400 of its 1200 ...

Is another dotcom crash on the way? Shares in recently listed Baidu and Pinterest both plummeted yesterday, China’s Baidu after it posted its first loss as ad sales slowed and Pinterest because it lost more than expected. Uber’s float was ...

Uber UK has appointed MullenLowe London to handle a 2019 driver recruitment campaign following a competitive pitch. The review was handled by Creativebrief. Uber head of UK Strategy, Irina Kondrashova says: “Behind the simplicity of the Uber experience lies a ...

Ad Age reckons Uber is about to appoint MDC Partners’ 72andSunny (left) as its first global creative agency. Uber, which has recently lurched from one disaster to another but that’s not so strange on the West Coast these days, has ...

Ride-hailing giant Uber is looking for both a global creative agency and a media agency according to a report in Adweek. Uber uses BBH in the UK and Deutsch in the US, neither of which have big global networks although ...

Fetch Media, the digital and mobile specialist owned by Dentsu, is being sued for $40m by Uber for “click fraud,” allegedly billing the ride-hailing giant for fake online ads and downloads it had nothing to do with. Fetch, based in ...

Uber is one of the pioneers of the so-called gig economy – self-employed whether you like it or not – and it seems determined to take on its many critics in this new campaign from BBH. It’s ostensibly aimed at ...

BBH is making its debut for Uber and, no, it isn’t set in an employment tribunal or penitentiary but shows Miles and Grace on a groovy night out courtesy of Uber: ‘Anywhere. Effortlessly.” It actually starts out in what we ...