Tag Archives: streaming

New Commercial Arts spearheads heavyweight Paramount+ drive into streaming market

Paramount Global’s Paramount+ streaming service is launching in the UK with a heavyweight all-media campaign – ‘A Mountain of Entertainment’ – from New Commercial Arts. NCA’s launch campaign features Uma Thurman plus other paramount properties (Jack Whitehall too, inevitably.) The ...

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Free streamer Tubi takes the fight to Netflix and new rivals

Does digital transformation just lead to more anxiety? Sure a few psychologists have written learned papers on the topic and it’s about to get worse as the media world and its aunt launches rival streaming services to take on Netflix ...

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