As MDC Partners Stagwell was more famous for spending money than making it but now Stagwell, which includes MDC alongside CEO Mark Penn’s other tech-based businesses, is seemingly making it too. Stagwell is forecasting around $500m of EBITDA profit (profit ...
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If 2021 was a year of consolidation for the big ad holding companies – restoring their fortunes after Covid-battered 2020 – 2022 may be the year when they spread their wings with bids and deals. Publicis Groupe has bought Tremend ...
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Mark Penn’s deal to merge ad holding company MDC into his tech-based Stagwell Group has finally gone through after Stagwell sweetened its offer following objections by some shareholders. MDC has resolutely failed to make money despite owning some strong agency ...
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