25 years ago today five of us announced the start of a new advertising agency with a front page splash in Campaign magazine. We all met up for lunch that day trying to figure what would happen next. We had ...
Read More »Paul Simons picks his Desert Island Ads
The influences that began to shape my thinking started in university days with TV programmes such as Monty Python. New ideas were slowly creeping out and the migration to advertising didn’t take long. It was a period when the creative ...
Read More »The times are against agency start-ups but here’s how you win: first find a brave client..
Talking to people in the advertising world, there seems to be a feeling that start-ups face a far greater uphill struggle now than in the past. There is a conspiracy of factors that make the jump to independence a bigger ...
Read More »Hurrell and Dawson becomes Enter – a step on the rocky road of starting your own ad agency
Why do some start-up agencies make it while others fall on their noses? Is it genius, grabbiing the zeitgeist or just luck? My friend Paul Simons would say it’s about good planning and the right line-up. The success of his ...
Read More »Why the time to worry in business is when your research says you’re doing everything right
With all of the worrying news on the UK retail scene (Comet, Jessops, now HMV) it makes me wonder to what extent management of these companies genuinely listen to what the great unwashed actually think. I fully understand the energy ...
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