Tag Archives: rpa

Honda’s Odyssey tries the big and little monster approach

Long-serving US Honda agency RPA is back with a blockbuster for Honda’s new Odyssey minivan, showing two big monsters fighting over a school bus to introduce its ability to keep little monsters apart in the back of the car. Great ...

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Honda takes the Apple route with new US blitz from RPA

Honda seems in the mood to think and spend big, running new ‘Power of Dreams’ campaigns from Wieden+Kennedy in the UK and Mcgarrybowen in Europe. Now Santa Monica’s RPA is on the case with a two-minute epic making its debut ...

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W+K London defends foundation Honda account

Wieden+Kennedy London’s campaign for Honda is one of the most lauded of recent years, its ‘Grrr’ ad for Honda diesel winning a place in the CLIO Awards’ Hall of Fame recently (but that’s for ads five years old or more). ...

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Honda’s Matthew Broderick opus from RPA set to be most-liked Super Bowl ad

Last year it was VW’s “The Force’ as the people’s choice among Super Bowl ads. This year it’s looking like a shoe-in for Honda’s CRV and ad agency RPA for this opus, ‘Matthew’s Day Off,’ featuring Ferris Bueller’s Day Off ...

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