Premier Inn has obviously had a hard time of it in the pandemic but now it’s back with Leo Burnett’s debut – ‘from booking to bed – rest easy.’ With Lenny Henry, who figured in most Premier Inn campaigns in ...
Read More »Long-running Premier Inn review ends at Leo Burnett
Some long-running reviews are limping to a conclusion and Premier Inn, the main item in Whitbread’s portfolio now that it’s sold Costa coffee to Coca-Cola, has plumped for Leo Burnett after a long search. Premier Inn split with Lucky Generals ...
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