premier foods
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Advertisers
Why Tesco’s listing deals with suppliers may hold the key to its wider price problems
It’s difficult to overestimate the impact the revelations about Tesco’s ‘profits’ – or lack of them – are having on…
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Advertisers
Premier Foods tried its ‘invest for growth’ delisting threats on agencies first
Premier Foods CEO Gavin Darby (left) has spent an uncomfortable weekend, being castigated by all and sundry – and ‘investigated’…
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News
Is Barclays tip-toeing down the agency-bashing route?
Well it might be, according to a story in Campaign. Apparently Barclays has hired search outfit Oystercatchers to conduct an…
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Now drugs giant GSK joins the agency rebate gang
Giant drugs company GSK, some of whose employees in China have been detained by the authorities for allegedly bribing doctors…
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Karmarama wins Hartley’s and Sun-Pat revival task
Ambitious food group Hain Daniels has appointed London agency Karmarama to handle the Hartley’s and Sun-Pat brands it bought from…
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Advertisers
Premier Foods doesn’t want a £40,000 ‘investment’ payment from its media agency – it wants £300,000
Last week we asked which UK media agency would bite the bullet and pitch for Premier Foods’ account, resigned by…
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Starcom MediaVest tells Premier Foods where to stuff its agency “investment” fee
In one of agency land’s rare outbreaks of principle Publicis Groupe-owned media agency Starcom MediaVest has shown Premier Foods the…
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Advertisers
Premier Foods takes double-speak to a whole new level as it tries to mug agencies for 40 grand
This was a story that appeared in Campaign last week: to wit, that the Marketing Agencies Association was complaining that…
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