The word ‘consumer’ is an irritating misuse of language. This short piece is a soap box moment that’s been waiting to get out for some time. I have a massively irritating issue with the word ‘consumer’. I hear more and ...
Read More »
Recently I’ve self-diagnosed Jones’ Syndrome – as in ‘keeping up with the J…’. It’s based on my anxiety about becoming an old fart due to my broad lack of interest in the finer detail of the digital world. I’ve heard ...
Read More »
Why do some start-up agencies make it while others fall on their noses? Is it genius, grabbiing the zeitgeist or just luck? My friend Paul Simons would say it’s about good planning and the right line-up. The success of his ...
Read More »
It’s cars all the way at MAA right now after Jerry Judge and Paul Simons put the cat among the pigeons about car ads. We’re also looking forward to lots of metal-pushing petrol head stuff to come in the Super ...
Read More »
Bessie Lee sounds like a blues singer but she’s not, she’s head of WPP’s mighty media organisation GroupM in China. And now Lee (pictured), who began her career with WPP 23 years ago in Taiwan, has been promoted – to ...
Read More »
These are my choices for ad/campaign of the year, agency of the year and person of the year. Samsung Galaxy S111 The launch campaign for the new Galaxy handset in the US was the work of 72 & Sunny in ...
Read More »
More About Advertising The alternative voice of advertising, marketing and media
