Paul Simons
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Can Marks & Spencer’s new campaign avoid that looming brand iceberg?
Is M&S heading towards the brand iceberg? The Titanic link is a mental vision for me of trouble ahead and…
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Is it true that ads ain’t wot they used to be? Actually no, most of them have always been rubbish
Advertising isn’t as good as it used to be? Discuss. I’ve read a fair amount of comment in recent weeks…
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Even after 25 years the people legacy of our upstart agency Simons Palmer lives on
25 years ago today five of us announced the start of a new advertising agency with a front page splash…
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Which UK brand can make you richer if you’re lucky enough to live nearby?
We all get accustomed to the power certain brands can have on society, like the queues snaking around Apple stores…
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Do grumpy old men still have something relevant to say about advertising today?
A D&AD (Design & Art Direction) member recently posted a blog about the challenges facing older people in the whacky…
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Sir Martin Sorrell is wrong – putting media ahead of creative leads to bad and wasteful advertising
Sir Martin Sorrell stirred up some controversy in adland recently by suggesting media has become the lead discipline over creativity…
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Can WPP’s new global production giant Deliver turn a Cinderella business into a princess?
WPP recently made a brief announcement about the merging of two of their ‘production’ businesses, Hogarth and Deliver. It’s not…
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Paul Simons picks his Desert Island Ads
The influences that began to shape my thinking started in university days with TV programmes such as Monty Python. New…
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Does VCCP’s BetVictor online betting campaign stretch ‘taste elasticity’ a few furlongs too far?
There must be times when a client is sitting in their ad agency meeting room having just seen creative proposals,…
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