Toyota made headlines by announcing it would dispense with its brand name in Europe and henceforth rely on its logo – three overlapping ovals – to let us know whose brand you’re looking at. At the same time, the symbol ...
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“Oh, I can’t take another heartache” singer Nick Lowe lamented in Cruel To Be Kind back in 1979. Well me neither, Nick. Enough heartache, I’ve about had it with shock tactics in advertising. So has the ASA who recently felt ...
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Stories have been shared and enjoyed in theatres, museums and schools around the country this week for National Storytelling Week. The event serves to remind people how integral stories are to the human experience. But in the ad world, where ...
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