Tag Archives: oreos

***Here’s a nice new ad from BMW from KBS in New York (can’t be bothered to spell it out) for its new series of electric cars. Well they look great don’t they? But why don’t the car manufacturers cough up ...

Less is more seems to be the current marketing mantra at Unilever with CMO Keith Weed (left) telling an investor conference that he plans to cut agency and production fees to around 20 per cent of the zillions the company ...

The rumour mill says he is, on account of his supposedly less than fulsome references to either in recent analyst calls. Back in March my colleague Stuart Smith reported that Nick Brien, head of McCann Worldgroup, would be on his ...