Ogilvy seems to have well and truly rediscovered its new business mojo and now it’s won AkzoNobel, whose brands include Dulux and Sikkens, across multiple EMEA markets. Ogilvy won the pitch, managed by Booster Consulting, with an integrated team spanning ...
Read More »Creative Vega moves in at Ogilvy and Coca-Cola’s OpenX
The trend for big ad holding companies to hire client-specific creatives continues with Guillermo Vega, former CCO of Saatchi & Saatchi in London and before that senior at 72andSunny and Wieden+kennedy, as Ogilvy’s global creative lead on Coca-Cola, now ensconced ...
Read More »Bulchandani takes top job at WPP’s Ogilvy as Main quits
It’s all change at the top of the big ad networks – Wendy Clark exiting Dentsu International (as is DI as it will be no more) and now Andy Main stepping down as global CEO of WPP’s Ogilvy to be ...
Read More »Vodafone rings alarm bells in new Ogilvy campaign
Whatever next? An interesting ad from Vodafone? The giant mobile network has confounded many of us over the year with a smorgasbord of communications that mostly failed to do justice to such a big brand. But now Ogilvy UK has ...
Read More »Ogilvy wins The One Show’s network of the year
WPP’s Ogilvy has won another network of the year gong, from The One Show to add to its creative agency of the year award from WARC. It’s the fourth time Ogilvy has won The One Show accolade since its inception ...
Read More »Ogilvy turns Trip Advisor to advantage for Curtice Brothers
Curtice Brothers ketchup is a new one on us (apparently it’s been around in some form since 1869) and Ogilvy Berlin is giving the product a stiff test by selecting bum restaurants (according to Trip Advisor) and seeing what happens ...
Read More »WARC names 2021 creative and media top award winners
WARC, which tracks awards results, has given its 2021 Creative 100 network award to WPP’s Ogilvy for the second year in succession. Ogilvy’s success, once again, was fuelled by the David agency’s work for Burger King. Top campaign was AMV ...
Read More »Coca-Cola and WPP’s Ogilvy get off to winning start with Year of the Tiger for Lunar New Year
It’s the Lunar New Year of the Tiger (Water Tiger officially, South China Tiger for some) on February 1, the festival bringing families together. Coca-Cola is giving it all barrels in this cross-platform effort across ten markets from Ogilvy Shanghai: ...
Read More »Bulchandani moves up to key global role at WPP’s Ogilvy
Ogilvy’s Devika Bulchandani has been promoted to, in effect, number two to global CEO Andy Main. Currently global chairwoman of advertising and CEO of Ogilvy North America she will become global president, expanding her remit to cover all five of ...
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