“Let’s make 2022 a year of peace not war” says this film from NGO and healthcare prvider Emergency by Ogilvy Italia, dramatising the people forced to leave their homes through war and related factors (over 80 million in 2021 according ...
Read More »Ogilvy goes to work on an egg in redesigned ‘Yolk’ HQ
The return to the office is an issue for many companies and their staff, adland not excluded. Ogilvy UK, now comfortably ensconced in the Sea Containers building overlooking the Thames – after decades of exile in horrible Canary Wharf – ...
Read More »Low-key launch for Vodafone’s Lions adventure
Vodafone is partnering the British & Irish Lions on their tour to Soputh Africa (fan-free alas) with an interesting package including a kind of ‘life with the Lions’ app. Agency Ogilvy has persauded some of the boys to help out ...
Read More »Sipsmith’s Mr Swan mounts takeover bid for Wimbledon
Sipsmith is the official gin partner Of the Wimbledon tennis championship it seems (you can add it to Pimm’s too if you want to fall over) and agency Ogilvy has produced a diverting effort with Sipsmith’s stop-mo Mr Swan mistakenly ...
Read More »Ogilvy raids Deloitte for new CX creative boss
Andy Main’s Ogilvy has raided his old employer Deloitte Digital for a new ECD for CX operation Ogilvy Experience, Kaleeta McDade. McDade was Deloitte’s group experience director at its studios in the US and India. She has also held senior ...
Read More »Global CCO musical chairs: now FCB’s Liz Taylor is going back to Ogilvy
There seems to be a round of musical chairs currently in the ranks of big creative agencies: last week Chaka Sobhani replaced Liz Taylor as global CCO of Publicis-owned Leo Burnett. What had happened to Ms Taylor (below), there for ...
Read More »British Airways tiptoes back into the air with Ogilvy
British Airways is saddling up for a (hoped-for) return to the air with its first post-pandemic campaign. “We all have something that makes us fly,” it says, “for us it’s you.” Well, yes. From WPP’s Team Horizon headed by Ogilvy, ...
Read More »WPP’s Ogilvy wins global Absolut business
New Ogilvy CEO Andy Main’s team have landed a pretty big one: global lead agency for Swedish vodka brand Absolut. Absolut, now majoring on sustainability, is known for its advertising, latterly much of it through BBH, working at various times ...
Read More »Zippo returns to Ogilvy – can they follow in the great founder’s footsteps?
Here’s a blast from the past in the present: Ogilvy has wom Zippo, the iconic American lighter that no self-respecting private eye – or, indeed, GI – would be seen without. Cigarette lighters are not usually the subject of major ...
Read More »