Tag Archives: ODD

ODD finds fun in ‘body positivity’ for Simply Be

Next 15 fashion agency ODD is the new home for Engine Creative (formerly WCRS, which has had a multitude of homes) and here’s ODD’s new effort for online retailer Simply Be, trying to reposition itself from a plus size brand ...

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M&S unveils a new non-event from new agency ODD

M&S has unveiled its first campaign from new womenswear agency ODD, designed, among other things, to restore its “style credentials.” M&S moved its non-food advertising from Grey in search of “more targeted, inspirational and relevant customer marketing.” The autumn range ...

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M&S clothing departs Grey with ODD agency choice

Troubled retailer Marks & Spencer (most of them are pretty troubled these days as online shopping lays waste the UK high street) has sprung a surprise by appointing specialist agency ODD to handle its clothing and home account. The business ...

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