Technicolor challenges the new generation of ad agencies with direct-to-client Watkins hire

June 9, 2021 Comments Off on Technicolor challenges the new generation of ad agencies with direct-to-client Watkins hire

Technicolor Creative Studios, owner of MPC and The Mill among others, is significantly upping its challenge to agencies with the hire of Anna Watkins as global vice-president of growth and brand partnerships. Watkins (below) has worked across the ad spectrum ...

Vanquis cat walks tall in clever new campaign from Now and MPC Creative

June 3, 2021 Comments Off on Vanquis cat walks tall in clever new campaign from Now and MPC Creative

Cats have rather missed the cream in the pandemic, losing out to a massive infestation of cockapoos and the like. Credit card Vanquis and agency Now are clearly determined to re-enter felines in the viral stakes, featuring technical wizardry from ...

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Technicolor challenges the new generation of ad agencies with direct-to-client Watkins hire

Vanquis cat walks tall in clever new campaign from Now and MPC Creative

Marianne McKenzie Yallop: if data is the new oil, why are marketers so willing to give theirs up?

Digital Out of Home drives people to social media says new Neuro-Insight and Ocean study

Leagas Delaney ups tech game with Welsh from Wunderman