Tag Archives: mother

Mother LA debuts for Rapha bikes with gritty winner

Here’s a cracker from Mother LA, its debut for US-based cycle brand Rapha – which first saw the light of day in London’s Brick Lane. ‘Riding is the answer’ will run on YouTube, Facebook and Instagram, with a focus on ...

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Mother unleashes cyborg Sanders to tell us KFC is back

KFC in the UK ran out of chicken a while back after changing distribution companies but won back some ground by responding boldly to this embarrassing setback. Things now seem to be on track so agency Mother has brought back ...

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Do Teleman hang on to their cool in Mother’s latest for IKEA?

Bands and ads don’t always go so well together: you can see the attraction for an over-excited agency/client but very often that’s it. But IKEA and agency Mother have enlisted icy cool Teleman for its latest effort, filling the set ...

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MoneySupermarket departs the epic arena with Action Man

MoneySupermarket.com is reviewing out of Mother – rather harsh but maybe it doesn’t feel “epic” any more – and here’s, presumably, the agency’s swan song featuring Hasbro’s Action Man. Much hype about this as he allegedly strips off (doesn’t really..phew). ...

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Surprise agency review as MoneySupermarket ditches Mother

Leading UK agency and mimi-marcoms/incubator agency Mother has gone through an interesting couple of years (it was our Agency of the Year in 2016) with, notably, Boots walking to Ogilvy via a WPP deal last year. At the same time ...

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Mother crafts a triumph from Vero’s disastrous shoot

Mother is making its first film for “smart” social network Vero with Michael Fassbender and Conor McCaughan’s DMC Film as part of a long-form content project. In the trailer we have that trusty old standby the hyper-creative would-be director (who ...

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