Tag Archives: mother

Gravity-defying Mother is Ad Age’s top International Agency

UK-based agency Mother has been voted Ad Age’s International Agency of the Year for the second time in three years, no mean feat especially as the pandemic coincided with a period of expansion for the agency, timing which might have ...

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Mother’s excursion into China begins to pay off with OnePlus

Business seems to be booming in China – a touch ironic given the state the rest of the world finds itself in – and fancy commercials with it. Chinese mobile operator OnePlus has teamed with the legendary Hasselblad, which will ...

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New agency Mother rethinks Samsung camera phones

London-based agency Mother can’t stop winning stuff these days. Now it’s added Samsung Electronics with a new creative platform – they’re everywhere these days – ‘Inspired by a True Photo.’ So the agency’s first work doesn’t bang on about Samsung’s ...

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Mother wins keen creative pitch for home recipe firm Gousto

Mother has won home meals firm Gousto in a high level pitch also involving Wieden+Kennedy, Wonderhood Studios and Karmarama. The account was formerly with M&C Saatchi and the pitch was managed by AAR. Media agency 7 Stars for media and ...

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Post-lockdown creativity: Mother puts IKEA stamp on sleep

IKEA seems to have set itself the somewhat ambitious task of owning sleep (although it probably provides more beds and other things you kip on than anyone else.) The latest variation on its ‘Wonderful Everyday’ campaign from Mother – ‘The ...

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