Tag Archives: mcbd

Fold7 takes on £40m Gocompare creative challenge

Price comparison websites are a genius business – big, profitable, hardly rocket science – but your shop window, assuming the site works of course, is advertising. And, more often that not, big budget telly advertising like wot it used to ...

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Former MCBD top trio plan new London agency

Former Miles Calcraft Briginshaw Duffy execs Helen Calcraft, Danny Brooke-Taylor (creatives) and planner Andy Nairn (left, in the picture) are setting up a new, as yet unnamed agency. MCBD was backed by Canadian outfit Cossette and merged with digital agency ...

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Leagas Delaney gears up for LA launch by hiring former Dare manager Michael Pring

London and Hamburg-based mini-network Leagas Delaney is getting a bit less mini these days and has hired former MCBD managing director and then Dare managing partner Michael Pring (pictured) as its new international partner. The agency, which has offices in ...

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Gocompare.com’s new agency Dare isn’t quite what it was as creative boss Brooke-Taylor quits

At virtually the same moment trendy digital agency Dare triumphantly announced it had won the £28m Gocompare.com price comparison account, it also had to make an embarrassing disclosure. It had just lost Danny Brooke-Taylor (pictured), the executive creative director who, ...

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Mark Lund’s new agency Now wins Waitrose – but why is it moving?

A week or so ago former DLKW founder and latterly COI head Mark Lund set up a new agency called Now with planner Kate Waters and creative John Townshend. Now Now (it gets worse) has won £25m Waitrose supermarkets, quite ...

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