The new partnership will see Maximus working with Notting Hill Carnival Ltd., to help clients to capitalise on the diverse and desirable Carnival audience across the August Bank Holiday weekend. Since its inception in 1964, the Notting Hill Carnival has ...
Read More »Ged Weston of Maximus: does size matter? Why big brands should value big banners
Benjamin Franklin once said: “A place for everything and everything in its place.” In a world of micro-targeting something much bigger has to happen to build and maintain a brand’s position. Standing out from the competition has never been more ...
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