Tag Archives: iPad

Why brands need to change as new and cheaper tablet computers change the world

New tablet computers are defining and expanding the mobile universe; to the extent that they’re changing reading habits and whole lifestyles. Nick Marsh (left), VP EMEA for Mojiva, explains how the world is changing. Remember when the internet was the ...

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Google unveils Google Glass clever specs

In the wonderful world of technology you think, at least half the time, does anybody actually need this? But that’s what they said about Apple’s iPad tablet and look what happened. Apple is allegedly working on an iWatch while Google ...

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Microsoft unveils new ‘no agency’ Surface campaign

All Microsoft is saying is that this launch ad for its new Surface iPad rival is directed by John Chu (presumably he wouldn’t do it without a credit). And that it’s nothing to do with Crispin Porter which is supposed ...

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Apple loses the plot with new TBWA iPod ad

Here’s the new ad from TBWA’s Media Arts Lab for the latest iPod Touch. We haven’t seen one of these in a long time as the mighty Apple seemed to have forgotten about the iPod, even though it was the ...

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Google readies knockout blow at Apple’s iPad with $199 Nexus 7 tablet

The tablet computer wars are getting interesting with Google announcing the launch of the Nexus 7 tablet, priced in the US at the Amazon Kindle level of $199, but containing a lot more software goodies including its own version of ...

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Is the next stop for Apple the iPen?

New patents, announced earlier this week by the United States Patent & Trademark Office, show that Apple is considering adding an iPen to its current range of accessories. The patents refer to a device which can sense the pressure the ...

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