We had some Apple-style inspiration from Facebook at the Oscars and here’s some Apple-style inspiration from Apple, courtesy of film maker Martin Scorsese who seems to be growing increasingly fond of appearing in (and making) ads. For the iPad, filmed ...
Read More »Intel teams with Sony in new Amsterdam Worldwide ‘two-in-one’ laptop/tablet campaign
Apple’s launch of the iPad blew a huge whole in the laptop/notebook market, hitting chip manufacturer Intel hard as well as PC makers. But the annoying thing about iPads is that they’re tricky to use if you want to use ...
Read More »Why brands need to change as new and cheaper tablet computers change the world
New tablet computers are defining and expanding the mobile universe; to the extent that they’re changing reading habits and whole lifestyles. Nick Marsh (left), VP EMEA for Mojiva, explains how the world is changing. Remember when the internet was the ...
Read More »Google unveils Google Glass clever specs
In the wonderful world of technology you think, at least half the time, does anybody actually need this? But that’s what they said about Apple’s iPad tablet and look what happened. Apple is allegedly working on an iWatch while Google ...
Read More »Microsoft unveils new ‘no agency’ Surface campaign
All Microsoft is saying is that this launch ad for its new Surface iPad rival is directed by John Chu (presumably he wouldn’t do it without a credit). And that it’s nothing to do with Crispin Porter which is supposed ...
Read More »Apple loses the plot with new TBWA iPod ad
Here’s the new ad from TBWA’s Media Arts Lab for the latest iPod Touch. We haven’t seen one of these in a long time as the mighty Apple seemed to have forgotten about the iPod, even though it was the ...
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