IPA Effectiveness Awards
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Advertisers
IPA reveals its Effectiveness winners – but where are the great ads?
The UK’s IPA agency trade body is devoting the week to promoting the efficacy of advertising – VCCP has already…
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Advertisers
MullenLowe’s Laurence Green: real time notes from last night’s IPA Effectiveness Awards
5.20pm. Ten minutes ‘til showtime and I’m nervous. I always am at these IPA Awards, even when I don’t have…
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