It’s back to school time (at least we hope it is, Covid permitting) and French supermarket group Intermarché, famous for its wonky vegetables, is celebrating with a touching tale from agency Romance about a French professeur leaving his idyllic mountain ...
Read More »Best ads of 2018: France’s Romance and Rosapark put the Brits in their place
It’s not that there aren’t any good, even outstanding, British ads any more – there just don’t seem to be as many of them as there should be. And even the better ones lack ambition, compared to winners of the ...
Read More »New Intermarché campaign from Romance ticks both boxes
French supermarket Intermarché has led the market by being the first to introduce – or promote – ugly vegetables and the like and now it’s tackling the thorny issue of persuading kids to eat healthy food. Plugging its loyalty card ...
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