George Parker
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Advertisers
George Parker: brand or sales?
It would seem that the mind-bending and increasingly dumb debate pitting brand building against performance marketing continues to pile up…
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Advertisers
George Parker: marketeering mayhem at Campbell’s and Dunkin’
The big news of the week is that after more than a hundred years, Campbell’s Soup is changing its name…
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Advertisers
Cannes Takeaways: Adscam’s George Parker on why cash is king
So Cannes has come and gone for yet another year. The vomit-stained yachts have been scrubbed, the Mimosa glasses have…
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Agencies
Get well soon George
The great George Parker of Adscam fame broke a couple of ribs and cracked his pelvis last Friday and would…
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Advertisers
George Parker: memories of Murdoch
If you thought the big news of last week was President Biden’s well-presented and enthusiastically received (by all except the…
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Advertisers
George Parker: a view from a “decrepit denier of datametrics”
Whilst researching material for my next blockbuster book. Working title… “Even more repetitious confessions of a Mad Man.” I was…
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Advertisers
George Parker: Ridley Scott’s real claim to fame – he went to college with me!
Today, Thursday, November 30 is the birthday of Ridley Scott, the famed Geordie director. He will be 86 years old.…
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Advertisers
George Parker: my unforgettable contribution to McVities
Yesterday we reported on a new McVities campaign, noting that biscuits used to be big time in adland. Never more…
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Advertisers
George Parker: ad agencies’ mission to obfuscate the English language
Yes, I am a crotchety old geezer who constantly despairs about the current state of the ad biz. But above…
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