Tag Archives: expedia

Ogilvy travels interestingly for award-winning Expedia

Never quite got round to this last week but Ogilvy London’s global campaign for travel outfit Expedia, ‘Travel Yourself Interesting,’ is indeed an interesting one; perhaps the agency’s biggest success alongside Dove’s ‘Real Beauty Sketches (which mostly hails from Brazil).’ ...

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Expedia and 180LA take the gay marriage route

I get a bit uneasy when advertisers dip a toe into social/personal engineering. Would they have done the same thing if Dr Goebbels had been the client? Ultimately ads are there to sell (increasing awareness is ultimately about making a ...

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I80 Los Angeles lands Expedia creative account

Giant travel website Expedia.com has given its creative account to 180 Los Angeles. 180 LA will handle brand strategy, creative development and execution and integration across all formats, including digital. TargetCast will continue to handle media planning and buying. “We ...

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