Tag Archives: dentsu

Dentsu raids FCB for new International CCO Levron

Holding company CCOs – once defined as adland’s most impossible job – seem back in fashion and Dentsu International boss Wendy Clark has posted a clear sign of her intent by luring FCB’s Fred Levron (below) to the new (as ...

Read More »

Dentsu sells flagship HQ building as Olympics problems loom

Dentsu, the world’s fifth biggest ad holding company after WPP, Omnicom, Publicis and Interpublic, has sold its iconic tear-shaped HQ building in Tokyo for an estimated $3bn. The deal is expected to add $800m to Dentsu’s profits but analysts and ...

Read More »

Can Dentsu’s iProspect rewrite media agency rulebook?

Dentsu International merged Vizeum into digital media agency iProspect last year and now it’s produced what (it hopes is) a spanking new identity, describing itself as a “game changing digital-first end to end media agency.” Which, obviously, is just what ...

Read More »

Dentsu posts grim £960m loss in 2020

Dentsu had a pretty grim time in 2020 – losing £960m with revenue less cost of sales down 11.1% on 2019 and operating profits down 11.9%. The Japanese giant has already announced 6,000 redundancies and a plan to reduce its ...

Read More »

Dentsu International is first ad holding company to announce across-the-board job losses

Dentsu International is the first of the big ad holding companies to announce company-wide post-pandemic job losses. The company, formerly Dentsu Aegis Network which operqtes outside Dentsu’s homeland Japan, will cull around 6000 jobs, 12.5% of the workforce. Dentsu says: ...

Read More »

New look DentsuMB raids adam&eveDDB for creative supremo Simon Lloyd

DentsuMB (they’ve wisely decided Dentsumcgarrybowen was far too much of a mouthful) has raided adam&eveDDB for its new UK CCO – former global creative director Simon Lloyd. He joins CSO Sophie Lewis, hired from VMLY&R in February, CEO Gareth Collins ...

Read More »

Dentsu’s DAN becomes Clark’s new Dentsu International

Dentsu Aegis International was the Dentsu business outside Japan, consisting of Aegis (media buyers Carat and Vizeum chiefly), customer agency Merkle and various creative agencies. Chief among these was/is Mcgarybowen, now revelling in the title of Densumcgarrybowen. Now the whole ...

Read More »

Dentsu’s DAN follows BBDO with C-suite diversity leader

There are new leaders stalking the upper reaches of big agencies, “equity” bosses charged with ensuring these notoriously un-diverse, largely white, organisations change for the better. Now Dentsu Aegis Network (DAN) has appointed Christena Pyle (below), former executive director of ...

Read More »