Tag Archives: coke zero

Droga5’s latest for Diet Coke lacks fizz

Is fizzy drink/soda advertising going the same way as booze? Here’s Droga5’s new US ad for diet Coke, which seems to bear some relation to recent beer offerings like Wieden+Kennedy’s work for Heineken. Namely: if you’re not allowed to say ...

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Which lucky UK agency will land Coca-Cola Life?

Coca-Cola is launching Coca-Cola Life in the UK today. Coke Life sits between Coke Zero and Diet Coke in the lower calorie stakes. Coca-Cola has taken a monumental PR pounding in recent years for making the world fatter and you ...

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