What’s the new improved Publicis Groupe going to look like? Much like the old one, with a dash of WPP, according to a report in Ad Age. Publicis Communications is the new operating unit for the group’s creative agencies – ...
Read More »Sadoun’s Publicis Worldwide to the fore as General Mills, Citi and Sears finalise agency reviews
The widely advertising spate of agency reviews, mostly driven by the US, continues apace – not just media but some creative ones too. On the latter front Sears Holdings, which spends about $400m, has finalised its review, dumping Interpublic’s FCB ...
Read More »Arthur Sadoun moves up at Publicis as he adds MSL to Publicis Worldwide empire
Is this a sign of more merger mania at Publicis Groupe (the giant French marcoms company has been busy shunting its digital media operations into big units over the past year)? Publicis Worldwide president Arthur Sadoun (below) is becoming the ...
Read More »Publicis Groupe embarks on yet another mystifying digital reshuffle
Publicis Groupe bought Montreal-based Nurun, which has 11 offices across the world, in September from Quebecor Media in a $115 million deal. Nurun’s offices in Montreal, San Francisco, Madrid and Shanghai will be integrated into Publicis Worldwide to create a ...
Read More »Maurice Levy to stay on at Publicis Groupe for two more years – now there’s a surprise
Long-serving Publicis Groupe CEO Maurice Levy (he took the helm in 1987) was supposed to be stepping down next year but now he’s not – he’s still going to be there until 2017. PG is still grappling with the consequences ...
Read More »PubliCom top agency managers head to Miami to discover what their future might hold
Oh to be a fly on the wall at the Four Seasons hotel in Miami (below) where about 100 top execs from Omnicom and Publicis Groupe will convene on October 18 to discuss how they’re going to get on together, ...
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