What’s the new improved Publicis Groupe going to look like? Much like the old one, with a dash of WPP, according to a report in Ad Age. Publicis Communications is the new operating unit for the group’s creative agencies – ...
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The widely advertising spate of agency reviews, mostly driven by the US, continues apace – not just media but some creative ones too. On the latter front Sears Holdings, which spends about $400m, has finalised its review, dumping Interpublic’s FCB ...
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Is this a sign of more merger mania at Publicis Groupe (the giant French marcoms company has been busy shunting its digital media operations into big units over the past year)? Publicis Worldwide president Arthur Sadoun (below) is becoming the ...
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Publicis Groupe bought Montreal-based Nurun, which has 11 offices across the world, in September from Quebecor Media in a $115 million deal. Nurun’s offices in Montreal, San Francisco, Madrid and Shanghai will be integrated into Publicis Worldwide to create a ...
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Long-serving Publicis Groupe CEO Maurice Levy (he took the helm in 1987) was supposed to be stepping down next year but now he’s not – he’s still going to be there until 2017. PG is still grappling with the consequences ...
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Oh to be a fly on the wall at the Four Seasons hotel in Miami (below) where about 100 top execs from Omnicom and Publicis Groupe will convene on October 18 to discuss how they’re going to get on together, ...
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